Tella Couture is a clothing brand for matching human and pet pyjamas.
DESIGN CHALLENGE
I had a timeline of one month to complete this project. The challenge was to create a logo that communicated the element of pets in this brand, while maintaining a luxurious and upscale brand perception.
DELIVERABLES
-Logo: black, white, greyscale, full-colour logo, and an alternative coloured logo
- Style Guide
- Brand Typography
- Logo variations
- Colour palette
- Style Guide
- Brand Typography
- Logo variations
- Colour palette
Tella Couture Logo on display at the Toronto Distillery Christmas Market